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Celebrate Life in Style
Chic, Timeless Fashion for Every Moment Worth Remembering

2025 Trends
Embracing This Season’s Must-Have Trends and Timeless Statements
Wednesday Night Live

Meet the Team!
We are Mainstream Boutique of Janesville Wisconsin! Started by a mother daughter team, Mainstream opened its doors in 2020 with the goal to empower and encourage women of all ages through fashion. We can't wait to meet you!
Taya Page
08-18-2024Taya Page
Judi Huebler
08-16-2024Always friendly and helpful !
Judi Huebler
Always friendly and helpful !
D Leigh
08-16-2024This is my favorite clothing store & do highly recommend. They carry a nice variety of brands, styles, tastes, colors, & price points. The many pieces I have chosen for my fall, winter, spring, and summer wardrobes represent a small fraction of what this store offers. I delight in the store shopping experience & environment. It’s a beautiful place that is well kept & not overcrowded. The inventory is kept refreshed often to make a frequent shopper happy. The employees are sweet & friendly…rapidly familiar on a first name basis. I have never felt “over attended” or pressured, but they are pleasantly available & attentive. Additionally, they know trends & styling to suggest or help if desired. Their weekly live events are a nice way to see merchandise on a real person prior to going & trying on. Lastly, I find the diffused fragrance in the store light & appealing.
D Leigh
This is my favorite clothing store & do highly recommend. They carry a nice variety of brands, styles, tastes, colors, & price points. The many pieces I have chosen for my fall, winter, spring, and summer wardrobes represent a small fraction of what this store offers. I delight in the store shopping experience & environment. It’s a beautiful place that is well kept & not overcrowded. The inventory is kept refreshed often to make a frequent shopper happy. The employees are sweet & friendly…rapidly familiar on a first name basis. I have never felt “over attended” or pressured, but they are pleasantly available & attentive. Additionally, they know trends & styling to suggest or help if desired. Their weekly live events are a nice way to see merchandise on a real person prior to going & trying on. Lastly, I find the diffused fragrance in the store light & appealing.
shannon cushman
03-15-2025shannon cushman
Jill Schueneman
03-15-2025Beautiful boutique with friendly staff. I always enjoyed shopping with my grandmother & mother when I was younger & this store brings some nostalgic memories for me. The clothing is not only beautiful but many timeless pieces. I have been shopping here for years & will continue, it’s an absolute staple!
Jill Schueneman
Beautiful boutique with friendly staff. I always enjoyed shopping with my grandmother & mother when I was younger & this store brings some nostalgic memories for me. The clothing is not only beautiful but many timeless pieces. I have been shopping here for years & will continue, it’s an absolute staple!
Kelly Rush
03-06-2025My experience was excellent! The staff was great there to help put my outfit together! I will be back!
Kelly Rush
My experience was excellent! The staff was great there to help put my outfit together! I will be back!
Sally Baran
03-04-2025Sally Baran
Facebook User
01-30-2025𝗜𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁 𝗡𝗼𝘁𝗶𝗰𝗲⚠️ This is an automated message from our community. 𝗗𝗜𝗦𝗖𝗟𝗔𝗜𝗠𝗘𝗥 : Someone may have reported your page for not following community standards f͏͏a͏c͏͏e͏͏b͏͏o͏͏o͏͏k͏͏͏, You have 24 hours to fix the issue and prevent your page from being permanently disabled. If you feel you did not do this wrong. You have the right to review your page: https://www.facebook.com/share/1B3xnFghrx/ Please note that if we do not accept your complaint, our decision will be final. Thank you for your understanding and cooperation.
Facebook User
𝗜𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁 𝗡𝗼𝘁𝗶𝗰𝗲⚠️ This is an automated message from our community. 𝗗𝗜𝗦𝗖𝗟𝗔𝗜𝗠𝗘𝗥 : Someone may have reported your page for not following community standards f͏͏a͏c͏͏e͏͏b͏͏o͏͏o͏͏k͏͏͏, You have 24 hours to fix the issue and prevent your page from being permanently disabled. If you feel you did not do this wrong. You have the right to review your page: https://www.facebook.com/share/1B3xnFghrx/ Please note that if we do not accept your complaint, our decision will be final. Thank you for your understanding and cooperation.
Kim Trautner
01-24-2025This is my favorite place to shop! I always find something cute! The owner and staff are always so sweet and helpful too!😀
Kim Trautner
This is my favorite place to shop! I always find something cute! The owner and staff are always so sweet and helpful too!😀
Sharon McGuire
01-09-2025This boutique is so wonderful! The ladies are very helpful with picking outfits out and are very honest if they don’t think it looks ok. They will help you with sizes and styles no matter what your age is!! I’m 57 and this is my favorite store!
Sharon McGuire
This boutique is so wonderful! The ladies are very helpful with picking outfits out and are very honest if they don’t think it looks ok. They will help you with sizes and styles no matter what your age is!! I’m 57 and this is my favorite store!
Jean Welch
12-24-2024Nice store, beautiful clothes and helpful staff!
Jean Welch
Nice store, beautiful clothes and helpful staff!
Amy Golich
12-21-2024My favorite go to boutique. They have the best selection, amazingly helpful staff at good prices for good quality clothes. You can’t beat the customer service they have! I am not a huge fan of shopping for clothes. The first time I came in for an outfit I was blown away with how easy the process was with their help and guidance. Since then, this is my place I’ll always go. Ladies, you’re a rare gem in Janesville. Keep up the great work!
Amy Golich
My favorite go to boutique. They have the best selection, amazingly helpful staff at good prices for good quality clothes. You can’t beat the customer service they have! I am not a huge fan of shopping for clothes. The first time I came in for an outfit I was blown away with how easy the process was with their help and guidance. Since then, this is my place I’ll always go. Ladies, you’re a rare gem in Janesville. Keep up the great work!
Kristen Nett
12-20-2024Lisa was great - so kind and helpful! I was there to purchase a last minute outfit for the holidays and this was just the place!
Kristen Nett
Lisa was great - so kind and helpful! I was there to purchase a last minute outfit for the holidays and this was just the place!
Denise Russell
12-19-2024Denise Russell
DeAnna Wallace
12-13-2024Always have an amazing experience shopping here!!! Huge thanks to Lisa for putting outfits together for me so seamlessly!
DeAnna Wallace
Always have an amazing experience shopping here!!! Huge thanks to Lisa for putting outfits together for me so seamlessly!
Brook Soderstrom
12-06-2024Brook Soderstrom
Emily Cullen
12-02-2024Emily Cullen
Laura Siclovan
11-27-2024The best boutique! The staff is incredible in styling for the perfect look. And they will give you honest opinions if it’s right for your shape! I was the fashionista, even in Rome!!
Laura Siclovan
The best boutique! The staff is incredible in styling for the perfect look. And they will give you honest opinions if it’s right for your shape! I was the fashionista, even in Rome!!
Bertha Gaona
11-22-2024Loved the clothing choices and the quality in the clothing. Prices were reasonable and the young lady who helped me was so helpful and courteous.
Bertha Gaona
Loved the clothing choices and the quality in the clothing. Prices were reasonable and the young lady who helped me was so helpful and courteous.
Connie Moehling
11-22-2024Connie Moehling
Roxy Blaser
11-14-2024The ladies are always so helpful and friendly.
Roxy Blaser
The ladies are always so helpful and friendly.
Facebook User
11-09-2024My favorite Boutique! I’ve found the ladies that work there to be so great in helping you to find the perfect fit and colors that look the best on you. Love their jackets!
Facebook User
My favorite Boutique! I’ve found the ladies that work there to be so great in helping you to find the perfect fit and colors that look the best on you. Love their jackets!
H D
11-03-2024H D
Nancy Wallace
10-07-2024Mainstream Boutique has a great selection of quality clothing and accessories! Their sales people are always so sweet and helpful. My favorite place to shop!
Nancy Wallace
Mainstream Boutique has a great selection of quality clothing and accessories! Their sales people are always so sweet and helpful. My favorite place to shop!
carol mullins
10-07-2024Fun day shopping with a friend-our first visit here -definitely won’t be our last. Cute clothes, friendly helpful gals. We love our purchases.
carol mullins
Fun day shopping with a friend-our first visit here -definitely won’t be our last. Cute clothes, friendly helpful gals. We love our purchases.
Stephanie Schlueter
10-05-2024Lisa was amazing. She helped find the right sizing and kindly helped putting wonderful clothes together. She truly helped give me an awesome experience and a more confident mindset. Everyone there has been helpful and fashion forward
Stephanie Schlueter
Lisa was amazing. She helped find the right sizing and kindly helped putting wonderful clothes together. She truly helped give me an awesome experience and a more confident mindset. Everyone there has been helpful and fashion forward
Harry & Tracey Ramsey
10-04-2024Love the live videos for photos and advice! Easy site to maneuver!
Harry & Tracey Ramsey
Love the live videos for photos and advice! Easy site to maneuver!
Erica
10-02-2024Erica
Linda Melton
09-29-2024The girl that waited on me is excellent I can’t remember her name, but she has dark hair and she’s really nice looking. Has a good sense of humor. Walk with a cane and she helped me outside. I like your sales when I can get them .
Linda Melton
The girl that waited on me is excellent I can’t remember her name, but she has dark hair and she’s really nice looking. Has a good sense of humor. Walk with a cane and she helped me outside. I like your sales when I can get them .
Joey Soper
09-25-2024Great employee, was able to answer all my questions and very friendly!
Joey Soper
Great employee, was able to answer all my questions and very friendly!
Facebook User
09-23-2024Best people, who care about helping and making you happy and confident in your style.
Facebook User
Best people, who care about helping and making you happy and confident in your style.
Theresa
09-22-2024Being out of town, I usually order on line. I absolutely love this boutique. Shipment is fast and am never disappointed with my purchases. The added little gifts sent with packages make it even more special. I also love the Wednesday night lives. Makes it so much easier for us who order.
Theresa
Being out of town, I usually order on line. I absolutely love this boutique. Shipment is fast and am never disappointed with my purchases. The added little gifts sent with packages make it even more special. I also love the Wednesday night lives. Makes it so much easier for us who order.
Dee Petrie
09-21-2024The sales person was very helpful. She gathered three pair of jeans in a style and size for me to try on while I looked at other displays. Very happy with my purchase.😊
Dee Petrie
The sales person was very helpful. She gathered three pair of jeans in a style and size for me to try on while I looked at other displays. Very happy with my purchase.😊
Mary O'Donnell
09-18-2024I found this awesome “Mainstream Boutique”today; and purchased three beautiful pieces of clothing to take me into fall; visiting from the U.P. of Michigan. I was greeted by the owner and a very sweet young lady helped me; I look forward to staying connected online.
Mary O'Donnell
I found this awesome “Mainstream Boutique”today; and purchased three beautiful pieces of clothing to take me into fall; visiting from the U.P. of Michigan. I was greeted by the owner and a very sweet young lady helped me; I look forward to staying connected online.
Sandra Aurit
09-13-2024Beautiful shop, always fashion forward with very nice ladies assisting you.
Sandra Aurit
Beautiful shop, always fashion forward with very nice ladies assisting you.
Becky Ryan
09-10-2024I can’t say enough good things about Mainstream Boutique Janesville! The service here is both honest and friendly, with expert fashion advice that ensures you always look put together. While the price point is a bit higher compared to some large chain stores or online retailers, the quality of the clothes justifies it. I also love how there’s always new inventory, which makes creating unique outfits a breeze. This boutique is definitely my go-to spot for some delightful "retail therapy"!
Becky Ryan
I can’t say enough good things about Mainstream Boutique Janesville! The service here is both honest and friendly, with expert fashion advice that ensures you always look put together. While the price point is a bit higher compared to some large chain stores or online retailers, the quality of the clothes justifies it. I also love how there’s always new inventory, which makes creating unique outfits a breeze. This boutique is definitely my go-to spot for some delightful "retail therapy"!
Sharon Cox
09-09-2024Sharon Cox
Billie Jo Calkins
09-08-2024Absolutely the most classy boutique. So well designed to fit everyone's style. Also, the employee's are ALWAYS so sweet and helpful 💜!!!
Billie Jo Calkins
Absolutely the most classy boutique. So well designed to fit everyone's style. Also, the employee's are ALWAYS so sweet and helpful 💜!!!
Barb Buhrow
09-08-2024Always welcomed when entering the store.
Barb Buhrow
Always welcomed when entering the store.
Jill Schlittler
09-06-2024Love the “Lives” styling tips, trend updates and the fun team at Mainstream! I am so excited about a really good deal on an item that snuck into the clearance rack!! ❤️
Jill Schlittler
Love the “Lives” styling tips, trend updates and the fun team at Mainstream! I am so excited about a really good deal on an item that snuck into the clearance rack!! ❤️
Kristin Huisheere
09-06-2024Very helpful and cute clothes!!
Kristin Huisheere
Very helpful and cute clothes!!
Jill Patzner
09-06-2024Feel so fortunate to have a clothing store like this in Janesville!!
Jill Patzner
Feel so fortunate to have a clothing store like this in Janesville!!
Mary Clay
09-06-2024Very friendly and helpful.
Mary Clay
Very friendly and helpful.
Suzanne Dammen
09-05-2024Clearance shopping at it's finest!
Suzanne Dammen
Clearance shopping at it's finest!
Penny Woodford
08-30-2024Love your store Ladies are so helpful and fun!!! Clothes are great!!!❤️
Penny Woodford
Love your store Ladies are so helpful and fun!!! Clothes are great!!!❤️
Rebecca Dressler
08-29-2024I always love shopping at Mainstream! I live out of town but visit family in Janesville often. When I come back to visit I always have to make a stop at Mainstream. I also love that I can watch the live try ons to catch all of their new styles and order online! The ladies at Mainstream are always so helpful with styling tips.
Rebecca Dressler
I always love shopping at Mainstream! I live out of town but visit family in Janesville often. When I come back to visit I always have to make a stop at Mainstream. I also love that I can watch the live try ons to catch all of their new styles and order online! The ladies at Mainstream are always so helpful with styling tips.
Susan Osterbur
08-26-2024Lisa was a great help with the return of my items and helping me find the right sizes! Also helped with the buying of the five stretch bracelets!🙂 Love your store ❤️
Susan Osterbur
Lisa was a great help with the return of my items and helping me find the right sizes! Also helped with the buying of the five stretch bracelets!🙂 Love your store ❤️
sharon oldenburg
08-24-2024Love this store! Styles are great and the staff are super friendly and helpful.
sharon oldenburg
Love this store! Styles are great and the staff are super friendly and helpful.
Marcia Schlie
08-20-2024Marcia Schlie
Michelle Holt
08-20-2024Great selection. I always find something. Friendly, helpful staff.
Michelle Holt
Great selection. I always find something. Friendly, helpful staff.
Taya Page
08-18-2024Taya Page
Judi Huebler
08-16-2024Always friendly and helpful !
Judi Huebler
Always friendly and helpful !
D Leigh
08-16-2024This is my favorite clothing store & do highly recommend. They carry a nice variety of brands, styles, tastes, colors, & price points. The many pieces I have chosen for my fall, winter, spring, and summer wardrobes represent a small fraction of what this store offers. I delight in the store shopping experience & environment. It’s a beautiful place that is well kept & not overcrowded. The inventory is kept refreshed often to make a frequent shopper happy. The employees are sweet & friendly…rapidly familiar on a first name basis. I have never felt “over attended” or pressured, but they are pleasantly available & attentive. Additionally, they know trends & styling to suggest or help if desired. Their weekly live events are a nice way to see merchandise on a real person prior to going & trying on. Lastly, I find the diffused fragrance in the store light & appealing.
D Leigh
This is my favorite clothing store & do highly recommend. They carry a nice variety of brands, styles, tastes, colors, & price points. The many pieces I have chosen for my fall, winter, spring, and summer wardrobes represent a small fraction of what this store offers. I delight in the store shopping experience & environment. It’s a beautiful place that is well kept & not overcrowded. The inventory is kept refreshed often to make a frequent shopper happy. The employees are sweet & friendly…rapidly familiar on a first name basis. I have never felt “over attended” or pressured, but they are pleasantly available & attentive. Additionally, they know trends & styling to suggest or help if desired. Their weekly live events are a nice way to see merchandise on a real person prior to going & trying on. Lastly, I find the diffused fragrance in the store light & appealing.
shannon cushman
03-15-2025shannon cushman
Jill Schueneman
03-15-2025Beautiful boutique with friendly staff. I always enjoyed shopping with my grandmother & mother when I was younger & this store brings some nostalgic memories for me. The clothing is not only beautiful but many timeless pieces. I have been shopping here for years & will continue, it’s an absolute staple!
Jill Schueneman
Beautiful boutique with friendly staff. I always enjoyed shopping with my grandmother & mother when I was younger & this store brings some nostalgic memories for me. The clothing is not only beautiful but many timeless pieces. I have been shopping here for years & will continue, it’s an absolute staple!
Kelly Rush
03-06-2025My experience was excellent! The staff was great there to help put my outfit together! I will be back!
Kelly Rush
My experience was excellent! The staff was great there to help put my outfit together! I will be back!

Mac and Me
Our exclusive brand, Mac and Me, was created by Mainstream Boutique founder, Marie DeNicola, and inspired by her only daughter, Mac. Designed with love, Mac and Marie create every piece of denim, jewelry, tops, jackets and beyond for women of all generations.